by Lester Sim | Jul 16, 2024 | Marketing, SEM
Did you know that Search Engine Marketing (SEM) is key for both big and small companies? In our digital world, people turn to Google first for information and shopping. This is why many Singapore businesses are now using ad copywriting services. These services help...
by Lester Sim | Jul 12, 2024 | Marketing, SEM
Did you know that in Singapore, different industries have varying Click-Through Rates (CTR)? For example, dating and personal services enjoy the highest at 3.40%. Meanwhile, legal services and eCommerce get around 1.35% to 1.66%. Jobs searches have the lowest rate of...
by Lester Sim | Jul 9, 2024 | Marketing, SEM
In Singapore’s competitive digital world, SEM helps businesses stay visible. It’s key for staying ahead. Marketers must know about CPC to manage their advertising costs. This includes learning about CPC factors and the pricing models SEM agencies use.SEM...
by Lester Sim | Jul 7, 2024 | Marketing, SEM
Did you know Bing reaches over 500 million users globally and powers a big part of US searches? This gives Bing Ads a unique chance for businesses. They can use it to grow their online reach and connect with people in Singapore. Bing Ads, also called Microsoft...
by Lester Sim | Jul 2, 2024 | Marketing, SEM
Paid search advertising, or PPC, can really boost business results in Singapore. This is especially true with over 84% internet usage there. It’s a big market waiting to be tapped online.Key sectors like finance, e-commerce, and tech know the value of PPC in...