by Lester Sim | Sep 22, 2024 | Marketing, SEM
Did you know that offering discounts and coupons is key for success in e-commerce? A big number, 60% of business-minded individuals, are ready to spend over 5000 AUD on their online shops. Such deals make customers come back often for clothing, accessories, shoes, and...
by Lester Sim | Sep 19, 2024 | Marketing, SEM
Did you know that 68% of online experiences begin with a search? Search engine marketing (SEM) is key today. Millions use Google to find new things. For Singapore businesses, using SEM is essential to stay ahead.Key Takeaways: SEM is a vital marketing strategy that...
by Lester Sim | Sep 18, 2024 | Marketing, SEM
Google has changed its plan on third-party cookies. They decided to push the deadline to the second half of 2024. This shift shows how the world of search engine marketing (SEM) is always evolving. It’s vital for businesses to keep up with current trends in...
by Lester Sim | Sep 17, 2024 | Marketing, SEM
In 2022, the marketing world changed a lot because of the pandemic. This led to big changes in the way people buy things. So, search engine marketing (SEM) became very important for Singapore businesses. To do well, it’s key to watch the main SEM trends for...
by Lester Sim | Jul 29, 2024 | Marketing, SEM
Did you know that 65% of people click on Google ads when looking to buy an item online? It’s clear Google Ads are a powerful tool. They help businesses connect with their audience and boost their ROI.Google Ads includes Dynamic Search Ads (DSAs). These were...
