by Lester Sim | Aug 16, 2024 | Marketing, SEO
Adding data analytics to your SEO can boost your site’s search rankings. In Singapore, where the online market is fierce, any edge is crucial. Google Analytics can give you this advantage.This tool tracks and analyzes your site’s performance. With its...
by Lester Sim | Aug 16, 2024 | Marketing, SEO
Organic search traffic is vital for measuring business growth. It shows how many people visit a website from Google’s search results. For marketers in Singapore, knowing SEO KPIs is key to online success.Simply running SEO campaigns isn’t enough. You must keep an eye...
by Lester Sim | Aug 13, 2024 | Marketing, SEM
Did you know that 44.5% of businesses consider customer experience and satisfaction their primary competitive advantage? In our digital age, companies work hard to offer great user experiences. One way they do this is through A/B testing, also known as split...
by Lester Sim | Aug 2, 2024 | Marketing, SEM
Did you know paid search ads can be twice as effective as getting visitors from search engines? If you’re in Singapore and want more local visitors to notice your business, AdWords Express can help you out. It’s an online advertising tool from Google that...
by Lester Sim | Jul 26, 2024 | Marketing, SEO
In 2023, Google released nine new algorithm updates. This was more than in the previous year. The updates changed how websites ranked in searches. They also impacted how users experienced websites. So, anyone in digital marketing or SEO in Singapore must know about...
