by Lester Sim | Jul 17, 2024 | Marketing, SEM
Did you know that 94% of clicks occur on the first page of search results? This shows how important it is to rank well in search engine results pages (SERPs). Google Ads targeting helps businesses reach their audience in Singapore effectively. They can use different...
by Lester Sim | Jul 16, 2024 | Marketing, SEM
Did you know that Search Engine Marketing (SEM) is key for both big and small companies? In our digital world, people turn to Google first for information and shopping. This is why many Singapore businesses are now using ad copywriting services. These services help...
by Lester Sim | Jul 15, 2024 | Marketing, SEM
Did you know Google ad extensions can boost the reach of your search ads? This can lead to better ad performance. By using extensions in your Google Ads campaigns, you attract more leads. You also boost the chances of turning those leads into customers. And you could...
by Lester Sim | Jul 14, 2024 | Marketing, SEM
Did you know Google owns 70% of the paid search market share? It has about 4.3 billion users globally. This makes SEM a key strategy for businesses. In Singapore, SEM helps companies reach their audience and stand out from the competition.How can you make your SEM...
by Lester Sim | Jul 12, 2024 | Marketing, SEM
Did you know that in Singapore, different industries have varying Click-Through Rates (CTR)? For example, dating and personal services enjoy the highest at 3.40%. Meanwhile, legal services and eCommerce get around 1.35% to 1.66%. Jobs searches have the lowest rate of...
by Lester Sim | Jul 9, 2024 | Marketing, SEM
In Singapore’s competitive digital world, SEM helps businesses stay visible. It’s key for staying ahead. Marketers must know about CPC to manage their advertising costs. This includes learning about CPC factors and the pricing models SEM agencies use.SEM...
