by Lester Sim | Aug 2, 2024 | Marketing, SEM
Did you know paid search ads can be twice as effective as getting visitors from search engines? If you’re in Singapore and want more local visitors to notice your business, AdWords Express can help you out. It’s an online advertising tool from Google that...
by Lester Sim | Jul 29, 2024 | Marketing, SEM
Did you know that 65% of people click on Google ads when looking to buy an item online? It’s clear Google Ads are a powerful tool. They help businesses connect with their audience and boost their ROI.Google Ads includes Dynamic Search Ads (DSAs). These were...
by Lester Sim | Jul 29, 2024 | Marketing, SEM
The e-commerce world is vast and full of competition. Retailers always aim to grab the attention of a worldwide customer base. In the digital age, the right tools and strategies are key to success. Leveraging Google Merchant Center since 2019 has shown a big boost in...
by Lester Sim | Jul 28, 2024 | Marketing, SEM
E-commerce is booming, heading towards over $7 trillion in sales by 2025. In this fierce market, businesses need to grab customers’ attention. Using Google Product Listing Ads (PLAs) is a smart move for this.PLAs are ads for products that show up when people...
by Lester Sim | Jul 27, 2024 | Marketing, SEM
Businesses that use Google Shopping Ads see more sales and better returns on their ad money than with traditional ads. This means these ads are really effective online.In today’s world, Google Shopping Ads are a big help for small to medium businesses and shops...
by Lester Sim | Jul 25, 2024 | Marketing, SEM
Did you know 87% of shoppers start looking for products online? This makes having a great online presence vital for any business. In today’s tough market, video marketing is a key way to connect with your audience and increase sales.Video marketing is powerful...