by Lester Sim | Sep 22, 2024 | Marketing, SEM
Unilever made a big impact in Brazil with a WhatsApp Business chatbot. In just one week, they engaged 12,000 unique customers. They exchanged over 290,000 messages. This shows the power of SEM in connecting with customers.SEM agencies are key for Singapore’s top...
by Lester Sim | Jul 12, 2024 | Marketing, SEM
Did you know that in Singapore, different industries have varying Click-Through Rates (CTR)? For example, dating and personal services enjoy the highest at 3.40%. Meanwhile, legal services and eCommerce get around 1.35% to 1.66%. Jobs searches have the lowest rate of...
by Lester Sim | Jul 1, 2024 | Marketing, SEM
In today’s digital world, search engine marketing (SEM) is changing the game. It helps businesses get ahead by utilizing over 3.5 billion Google searches each day. This makes SEM a powerful tool for driving both traffic and generating leads for websites.So, what...