by Lester Sim | Jul 8, 2024 | Marketing, SEO
Short-tail keywords get more searches than long ones. This means they can bring lots of people to your site. They are short phrases, only one or two words. Using these words well can make your brand more visible and trusted.Key Takeaways: Short-tail keywords attract a...
by Lester Sim | Jun 26, 2024 | Marketing, SEM
Did you know over 3.5 billion searches happen on Google daily? This makes search engine marketing (SEM) a top choice for advertisers. But what is SEM really, and how can it boost your business?SEM uses paid ads to make your business visible on search engines. It’s...
by Lester Sim | Jun 17, 2024 | Marketing, SEO
SEO is key for drawing in more website visitors and customers. It needs constant updates to match new algorithms and user trends.At its core, SEO starts with keyword research. Find the words your audience uses. This helps improve your site’s visibility.But, speed...
